What is SEO?

SEO is short for Search Engine Optimisation. It involves improving the navigation, content and visibility of your website so that it can be more easily found by search engines such as Google. Often, just simple changes can make a huge difference - such as adding keyword and description tags to your pages and adjusting some of the content.

How Website Fixers can help with SEO

The first thing we look at are your current stats, or if you don't have any then we set up Google Analytics for you and do a site analysis - looking at how people are currently using your site.

We'll discuss what you want your site to be achieving and which keywords or market segments that you are trying to attract. Then we'll delve into your site structure and content and come up with a strategy to start you on your way with SEO.

If you need help implementing these changes then talk to us about our web maintenance plans and prices.

Beyond SEO to CRO - conversion rate optimisation

CRO looks at increasing the percentage of visitors that convert into customers. Conversion rate is measured in different ways : it could be getting a customer to buy, fill out a web form, subscribe to a newsletter or give you a call.

We look at creating specific landing pages for adverts or Google searches, doing tests using different versions of pages (called A/B testing) and track the results using Google Analytics.

If you're interested in SEO or CRO then contact us today for a quote or more info.